Let's shed light on the subject!

The Facts

Video will project more than 80% of all web traffic by 2019.

90% of consumers report that promotional videos help them make better purchasing decisions.

64% of consumers are more likely to purchase a product after viewing a promotional video.

Adding a video to emails can boost click through rates by 200-300%.

Placing embedded videos in landing pages increases conversion rates by 80%.

According to YouTube, mobile video consumption grows by 100%  every year.

59% of company decision makers would rather watch a video than read an article or blog post.

87% of online marketers are currently using video content in advancing their digital marketing strategy.

                  Information provided by: Matt Bowman of
                           Thrive Internet Marketing

Be daring, be different, be impractical, be anything that will assert integrity of purpose and imaginative vision against the play-it-safers, the creatures of the commonplace, the slaves of the ordinary.

Cecil Beaton